My Weblog

Smirnoff me game

View game here

Smirnoff had diamonds to give away. We wanted to create a simple, yet addictive game that would appeal to the ladies.

This project taught me the valuable lesson of prototyping and also how to get around hackers when you are giving away bloody diamonds!

Smirnoff - Unwrap game

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Smirnoff had diamonds to give away. Nice! We created a slick online viral pass the parcel game.

Cancer Research

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Our lungs certainly took a hit for Cancer Research.

This smoky effect was not created by a machine, this was 5 of us with 3 fags in each hand waving them into lense. Glad for once to be a non smoker, as those poor bastards had to smoke a packet in half an hour. Yikes!

Dunlop Injection

View email here

Gone are the days when we would sit around working out how we could send exciting video or flash emails. I remember a conversation about 3d emails. Um what ever happened to that.

Well in this case we took the safe option: an animated gif. Open rates and click thru rates were simply astonishing. Happy days.

Animal rights film for Egg

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Animal rights film for Egg.. A shoe string budget and a starring role for the somewhat legendary Chris Etches!!!

So why Guinea pigs?

Egg Money is a revolutionary new product that rewards you when you spend and rewards you when you don't. In fact, it's so revolutionary, Egg decided to test it on guinea pigs first.

All ads drove people to an experiential website (Egg Research Lab) where users could embrace the guinea pig world and learn more about the new product.

Egg Money Lab

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Worked with alongside Mother who were doing the TV ad to create microsite, ads, games and a viral film.

Lots of guinea pig shopping - scooters, ironing boards, pictures. These little pigs had everything. So much in fact they even starting selling their ware on eBay.

Check out their stuff: View ebay stuff here

So why Guinea pigs?

Egg Money is a revolutionary new product that rewards you when you spend and rewards you when you don't. In fact, it's so revolutionary, Egg decided to test it on guinea pigs first.

All ads drove people to an experiential website (Egg Research Lab) where users could embrace the guinea pig world and learn more about the new product.

Lynx Boost - Towelboy

View game here

Flash Lynx Boost Snake Charmer Game

Blog for Lynx Boost

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Lynx Boost Blog with Towel Boy...

Jack Reacher Website

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We had a 2 weeks to turn Transworld websites round - Jack Reacher and Lee Child.

A New Movement - web 2.0

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A New Movement - web 2.0 Social Networking site for French Connection.