Digital Media Consultant for Orange
[June 2003 – March 2004]
Working alongside Poke and AKQA. Responsible for account/roject management from brief to delivery.
Highlights include:
•Overseeing monthly email acquisition programme to test the effectiveness of different acquisition/data capture techniques.
•Production of Orange’s interactive online art gallery
•Development of interactive CD-ROM partnership between Orange and Freeserve.
•Delivering a range of digital assets for the Orange Small Business Awards 2003, including website, banners, emails and SMS. Production of a series of interactive photo messaging campaigns for Orange’s customer loyalty programme, including Christmas and Valentines’ day.
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